Background: Panhellenic at the University of Delaware wanted a new logo design to better match their branding. They had used a previous logo of Memorial Hall, but felt that no longer fit their brand style the best. In addition, they wanted to promote Panhellenic registration with a banner.
Objective: The goal was to create a simpler but more effective logo for the Panhellenic that better matched the brand style. A banner was also made to go outside one of Trabant's student centers, which also aligned with the new brand style. Furthermore, a single-colored Memorial Hall logo was made to be added as an extra logo used throughout the brand guide.
Graphic Designer: Tori Simons
Client: Panhellenic at the University of Delaware